Bridal Service of America offers a wide variety of wedding planning services. From coordinating vendors to creating timelines, they work hard to make the process as stress-free and easy as possible for soon-to-be-weds.
On a hectic week-end mid-day at the Bridal Mall in Hartford, Connecticut, brides-to-be and their friends and family members coo over tulle. The retailer appears more like a petting zoo. The store also sells engraved requests, multitiered sweets and floral provisions, tuxedo-rental clothes for bridesmaids and groomsmen in their choice of colors and tuxedo sizes, as well as other bridal supplies.
Although the store’s proprietors have been able to fend off a few risks, such as those from online retailers, their biggest issue is a chain called David’s Bridal, which has about 200 stores nationwide and has been greeted by independent bridal retailers with all the joy that modest booksellers have shown toward Barnes & Noble or general stores toward Wal-mart. David’s is the largest retailer of bridal and formal wear in the united states, and accounts for twenty per cent of all American bridal gown sales.
Many bridal shops are having a tough time putting up a fight with the bigger names, especially in terms of prices. According to a survey conducted by the national Retail Federation, which found that women spend on their dresses on average$ 650, the average cost of a bridal gown has increased by 30 % over the past ten years. The average cost of a dress at a full-service department store was$ 350, while a dress at a discount store was$ 250, respectively.
Offering more providers and better customer service, which is one of the most common ways to thrive, can be difficult in a highly competitive industry. Numerous bridal shops now provide a complimentary consultation where the specialist discusses the princess’s goals for the big day and takes a close look at her outfits. Some marital shops have perhaps embraced technology by offering digital fittings so brides-to-be can see themselves in the gown before making a penultimate purchase.
In the bridal sector, Pat Mahoney has over 20 years of experience. She is the author of” Wedding Papers,” four newspaper sections featuring advice for brides-to-be, a contributing editor for” One Perfect Day,” a collection website of wedding planning guides, and a speech at American donation and tabletop trade shows. Additionally, she has taught thousands of coworkers in the bridal industry weddings courses.
